Originally Posted by bobmitch
I understand Microsoft's goal of unifying the OS across as many computers for home and business as possible. They just seem to be taking the most obnoxious way of getting the point across. Makes one wonder if they really DO have an agenda with our data, etc.
I think few people realize just how valuable the data on their mundane lives is. Google is so successful not because they are the best search engine (though they are), but rather because they recognized the value in this data early on: a huge part of human evolution is mentalizing, that is understanding what others want, why and how you can fit into the picture.
Google has mastered this and, in a sense, is emergent. Microsoft realizes this and, while late to the game, has the resources to eventually become competitive. Everyone wants your data: the more they know about you, the easier it is to manipulate you and acquire power over you. Be it wealth or the power of suggestion.