2. A History Of Questionable Reliability
For much of the past decade, Volkswagen has been plagued with powertrain reliability issues in the high-volume four- and five-cylinder engines that power Passat, Jettas, and other VW products, according to Consumer Reports.
Even though VW has made significant strides over the past few years in terms of quality, the emissions scandal has all but wiped out any positive sentiment the automaker may have engendered with the public.
There seems to be a stigma that lingers in the minds of mass-market shoppers who place a premium on reliability. This stigma is further enforced by publications like JD Power's 2016 vehicle dependability survey, where VW scored below industry average.
https://www.businessinsider.com/why-americans-arent-buying-volkswagen-vw-2016-8